This year, Noble aims to achieve 1.4 billion Thai Baht in revenue and further expand its investment portfolio, planning to launch up to 10 new projects with a total value exceeding 7.22 billion Thai Baht. The announcement of this business plan sets forth a ambitious annual goal for Noble, aimed at further solidifying its leading position in the Thai real estate market.
According to Noble Development Corporation, their goals include not only achieving 1.4 billion Thai Baht in revenue but also actively expanding their investment portfolio to lay a solid foundation for future development. The company's backlog of orders amounts to approximately 10 billion Thai Baht, expected to be gradually recognized at 2.1 billion Thai Baht. Additionally, the company plans to launch 21 new projects in the year 2023, with a total value exceeding 10.7 billion Thai Baht, projecting sales of 2.2 billion Thai Baht for this year.
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Sira Udol, the company's Chief Operating Officer, revealed more details, stating that the company will launch 7 new projects in 2023, with a total value exceeding 22.61 billion Thai Baht. These projects will be distributed in various directions in Bangkok, aiming to meet the growing demand for housing. The implementation of this strategy will help further consolidate Noble's competitive advantage in the real estate market and lay a solid foundation for the company's future growth.
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Despite potential challenges of economic slowdown in the real estate market, Noble remains focused on growth and expansion. The company has earmarked its investment budget at 6 to 10 billion Thai Baht, including investments in future development of land, project construction, and joint ventures to create more growth opportunities. The strategic adjustments of the company will help mitigate the risks of economic fluctuations and ensure the company remains competitive.
Furthermore, Noble plans to offer more choices to the market while continuing to innovate. In the first quarter of this year, the company launched 67 new projects, including the Noble Norse Krungthep Kreetha independent housing project, with a total value of 1.1 billion Thai Baht. This initiative has received positive feedback from customers and the market, indicating the future development potential of the company.