As one of the largest comprehensive city projects in Asia, the concept and planning of One Bangkok emphasize innovation, sustainability, and community integration, aiming to enhance the vibrancy of the city center, improve the quality of life, and promote Bangkok as an international, thriving city.

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The project is located in a prime location in the heart of Bangkok, covering approximately 16.7 hectares, with convenient transportation connections, making it a vital hub for commercial, cultural, and community activities. The overall design concept of One Bangkok revolves around the "heart of Bangkok," aiming to create an open, livable urban environment, providing green spaces and diverse cultural experiences to promote interaction and communication among people.

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The project encompasses premium office towers, luxury hotels, upscale residences, and innovative retail businesses. Among them, One Bangkok Retail will become a new shopping landmark in Bangkok, integrating international brands and local flavors to provide consumers with more diversified and personalized shopping, entertainment, and dining options. Additionally, the project will create large public art spaces, providing a platform for artists and cultural groups to showcase and perform, enriching people's daily lives.

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In terms of sustainable development, One Bangkok is committed to creating an environmentally friendly, energy-efficient urban community, introducing smart technology and renewable energy to reduce carbon emissions and enhance the ecological quality of the city. Furthermore, the project will build bicycle lanes and pedestrian zones to encourage citizens to adopt more environmentally friendly modes of transportation, promoting urban sustainability.

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In addition, One Bangkok will bring economic growth and employment opportunities to the local community, attracting international businesses and investments, and promoting the diversification of Thailand's economy. The project is expected to become an emerging center for the local and surrounding areas, bringing a new urban experience and lifestyle choices to the people of Bangkok and international visitors alike.