This year, Siri continued to expand its business, launching a series of new projects including the standalone residential brand "Sethasiri". These projects encompass different types and price ranges, aiming to cater to the needs of different locations and customers.
The "Sethasiri" brand has been a highlight product this year, targeting young customers and achieving success. Renowned for its luxury and modern design, the brand has successfully initiated 20 projects, with a total value exceeding 3 billion baht.
Among them, projects such as "Sethasiri Donmuang" and "Ring Road - Chatuchot" quickly sold out during the pre-sale stage, reflecting the demand for high-quality products and new design features from customers.
In the latest design series, Sethasiri 4 introduces four new design concepts, including "Georgian style," "Art Deco style," "Berlin style," and "Modern Classic style." These design concepts aim to cater to the needs of different customers, providing more choices and personalized house designs.
Furthermore, Siri plans to launch five new projects, namely "Sethasiri Rajapruek - Sai 1," "Sethasiri Laksapruk - Nakorn In," "Sethasiri Banna-Suvarnabhumi," "Sethasiri Sri Thai Modern Classic House Type," and "Bangkok Sethasiri - Bangna 2." These projects will continue the brand's success and meet the needs of different customers.
Siri's success in the luxury residential market is attributed to its pursuit of quality and design. They pay attention to every detail, from architectural style to interior decoration, striving to provide customers with the best living experience.
Moreover, Siri also offers comprehensive services, including property management, security services, and after-sales service, ensuring customer satisfaction.
Despite challenges in the domestic economy of Thailand, Mr. Anant believes that the Thai economy will gradually recover and anticipates that the recovery of the tourism and service industries will drive economic growth. He also states that Siri is ready to continue penetrating the real estate market and is confident in achieving sales and revenue targets. The sales target for the low-rise residential segment this year is set at 3.3 billion baht.