In the first quarter, SC Asset will launch two new projects, namely "Grand Bangkok Boulevard" and "Bangkok Boulevard Signature," aiming to strengthen their position in the luxury housing market. These two projects will offer luxurious residential options and introduce the latest home brand, Connoisseur, to meet the needs of different consumers. The starting prices for these ultra-luxurious homes are set at 10,000 Thai Baht, showcasing SC Asset's commitment to high quality and unique design.

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Additionally, SC Asset will kick off two pilot projects in the first quarter, totaling 2.5672 billion Thai Baht. This includes the Grand Bangkok Boulevard project in Bangna, valued at 1.5 billion Thai Baht. This project will offer two-story homes and three new series of house designs, showcasing grandeur and elegance in architectural style. Another pilot project is the Bangkok Boulevard Signature project in Bangkhae, valued at 1.85 billion Thai Baht. This project will offer modern colonnade-style luxury homes inspired by the Amsterdam Maritime Museum, creating a unique holiday destination for residents.

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As a leader in the real estate development field, SC Asset focuses on meeting the needs of specific lifestyle groups and has introduced two home design brands under the #OneSizeDoesNotFitAll concept: #SCบ้านIntrovert and #SCบ้านExtrovert. These designs aim to cater to the needs of different lifestyles, such as singles and gamers.

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SC Asset also continuously enhances project quality by applying innovative technology and improving experiences. They utilize security monitoring technology, smart technology, and other standard technologies such as electric vehicle charging support points, active air quality systems, and smoke heat detectors to provide a safer, more convenient, and comfortable living environment.

Moreover, SC Asset emphasizes marketing activities to attract customers through various events and offers. They organize events like #หลังนี้ลูกชอบ to showcase how they can meet customers' lifestyle needs and provide privileges and offers.

Their significant achievements in past sales records, such as the Grand Bangkok Boulevard Chaengwattana-Ratchaphruek project launched in 2566, which achieved a sales target of 660.27 billion Thai Baht, fully demonstrate their strength and reputation as leaders in the real estate development field.